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Practitioners
and business owners who join the Feeding Pets
of the Homeless organization can publicize their clinics and stores quickly and
easily while helping pets of homeless and disadvantaged people. The
kit comes with worksheets and step-by-step instructions for collecting
donated food, working with a food bank that agrees to distribute the pet food, working with media, and pursuing
additional publicity opportunities.
“Feeding
Pets of the Homeless, program has produced an amazing increase in the
visibility of our practice to the community. Using the step-by-step easy
kit and the press release sample, we were on the front page of the local
daily news the next day. The reporter called the office and spoke with me
and then wrote an outstanding article using the information that we had
provided. A regional TV news station did a 30 second spot on the program
along with our name and address. We have had a large number of new
potential clients coming in to drop off pet food and say they support us and
the program. The phone hasn’t stopped ringing for days. This has been a
great opportunity to involve the staff, increase foot traffic and show the
community that we care. I recommend this program to all practices.” Dr.
Gary L. Ailes – Sierra Veterinary Hospital
The step-by-step program will not only provide your practice
or business with the tools
to get free publicity but will feed the millions of pets who are in the care
of homeless and the disadvantaged. Begin today promoting and marketing you, the
doctor and your practice, hospital or clinic or business. It’s so easy
that any of your staff can follow the step-by-step program.
Key Benefits
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Publicizes your practice
and business to new and
existing clients
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Acclaims your business as caring and loving with social responsibility
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Helps the pets of homeless and disadvantaged
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Provides a place for your clients and other people in your community to drop
off pet food and have it distributed by a local food bank or organization
helping those in need
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Increases your sales of pet food when
a client buys extra for pets of the homeless
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Brings your staff together as a team in this worthy community
project
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Gives you internet exposure on the Feeding Pets of the Homeless
website
Additional Benefits
The organization will continue to
provide national expose to the plight of pets owned by the homeless and
disadvantaged and the businesses involved in the Feeding Pets
of the Homeless
program.
Provide a grant program to eligible veterinarians to provide
medical care to pets of the homeless.
Step-by-Step Contents Include
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Introduction
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How to locate and contact a local
organization to distribute the pet food you collect
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The pet food receptacle
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Fliers and posters
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Finding the press and media in
your area
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The press and media release -
your way to free publicity
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Donations and grants from pet
food suppliers
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Opportunities for additional
publicity
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Media calendar
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and much more
The instructions include worksheets to help
keep you focused and organized. And there are examples that explain
how to use
the templates to make public relations for your practice easy.
Become a member
today: click
Memberships and Sponsorships
Participating businesses, veterinary hospitals/clinics and the
corresponding food distribution centers
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